Category:
Golf
Challenge
When a well-known Florida charity golf tournament needed a solution to promote their annual event, they engaged AdPulse Media for an effective way to grow their event and increase sign-ups.
The AdPulse Media campaign strategy, which included a combination of audience targeting tactics, led to great success for the tournament.
Solution
- A mobile ad campaign was custom built to include display ads shown to golfers
on their mobile phones, on both mobile web and within mobile apps.
- Ads were served only within a “geo-fence” of ¼ mile around golf local golf courses, during day time hours.
- The campaign was optimized for performance by device, time of day, day of week, creative, and sites.
Campaign Details
- Mobile Display
- Mobile APPs
- Geo-Fencing